Bespoke Website Design for Therapists and Counsellors
A website that feels like you,
or one like every other therapist / counsellor in the directory?
Are you a counsellor in private practice? What is it that makes you stand out?
It sure is a crowded market out there, isn’t it? But think for a minute – what makes what you do different to what other counsellors do? What do your clients find special about you? What is it that you love most about counselling?
Do you have a niche? A special interest? Some people will tell you that’s essential. But perhaps you’re happy helping a diversity of clients who come to you for all sorts of reasons. Do you work most online, or in-person? Do you work in unusual ways – outside, “walk and talk”, (etc)?
Do you have lived experience similar to your clients’? Have you had a rich and varied life journey?
These are things which connect with clients and draw them in.
Your website should reflect who you truly are!
Therapist Websites That Inspire Trust and Connection
Creating a therapy website that truly reflects who you are as a practitioner goes far beyond choosing colours and images. Therapists need a space that communicates warmth, safety, and clarity while still feeling modern and professional. Many people search for therapist website examples because they want reassurance that their online presence can look both welcoming and credible. At TruePresence Design, we blend thoughtful design with an understanding of the therapeutic relationship so your site can support genuine connection from the very first click.
Check out Emily’s website
Why Professional Therapy Website Design Matters for Your Therapy Practice
Your online presence is often your first impression, so investing in professional website design isn’t a luxury—it’s a foundational part of building a sustainable practice. We specialise in creating affordable websites that still feel bespoke, intuitive, and visually grounded. Every decision—from typography to spacing to colours—is made to support a positive user experience, helping your prospective clients feel at ease as they explore your services.
Designing a Therapy Website Centred Around Your Ideal Client
A successful therapist website begins with understanding your ideal client and shaping your online space around their emotional and practical needs. When someone is looking for support, they often feel overwhelmed or unsure, so the design must feel like a friendly website that guides them gently without pressure. We focus on building an atmosphere where your potential clients can breathe, settle, and feel confident enough to take the next step in reaching out. This is the core of a truly effective website for a therapy practice.
Building a Private Practice Website With Authentic, Clear Content
Many counsellors and psychologists struggle with where to begin when building a private practice website. Should the website content be deeply personal, highly professional, or somewhere in between? Through research and years of experience, we’ve learned that the most powerful therapy websites balance authenticity with professionalism. We help you shape a message that speaks directly to your client’s lived experience while clearly communicating your training, approach, and what makes your practice unique.
Websites created by a qualified counsellor, designed to help your clients feel safe, welcomed and understood.
Clear pricing. No jargon. No hidden fees.
What You Get as Standard
Every website I build includes:
Mobile-responsive design
Therapist-appropriate layout and calming aesthetic
Privacy policy, cookie banner and GDPR-compliant forms
Search-engine-friendly setup tailored to therapy niches
I don’t work from templates - get an idea of what you want from examples, and then we’ll work together from there
Packages that enable you to create what you have in mind.
Tell me what interests you / Ask a question / Arrange a consultation
Creating a Unique, Effective Website for Your Therapy Practice
Every therapy practice is unique, and your website should be too. That’s why we don’t use generic templates or one-size-fits-all structures. Instead, we design each private practice website with intention—prioritising the qualities that make your work meaningful and effective. When your site reflects the heart of your practice, your prospective clients feel that authenticity instantly.
Search Engine Optimisation for Counsellors and Psychotherapists
One element that often gets overlooked in web design for therapists is search engine optimisation. Beautiful design alone won’t help if clients can’t find you. We integrate SEO best practices so your therapy website is discoverable by people searching for support in your area or specialty. Whether someone is browsing Google, clicking through a social media link, or even coming across your practice via Facebook, your site will give them a consistent experience that builds trust and confidence.
Book a Free Consultation to Begin Your Website Journey
If you’re ready to create a website that truly expresses your professional identity, we invite you to book a free consultation. In this conversation, we’ll explore your goals, discuss your ideal client, and identify what will make your online presence feel both grounded and inspiring. Together, we can build a successful therapist website that supports your practice, reflects your values, and helps people find the support they need.
Some more ideas for you to make your website even more you.
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Using Blog Posts to Deepen Trust and Increase Search Visibility
A good website for a therapist is also a place to share your voice and expertise. We encourage practitioners to consider creating a blog post or even a series of articles that explore themes relevant to their client needs. This helps with search visibility, of course, but it also demonstrates empathy and understanding. Sharing essential pages blog post content—such as guidance on anxiety, relationships, or trauma—can position you as a grounding presence before the first session even begins.
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Building Credibility Through Testimonials and a Professional Portfolio
Your portfolio as a therapist isn’t only your qualifications; it’s also the emotional tone you convey online. A friendly, clear, and thoughtfully designed website helps clients feel they can trust you. We incorporate elements like testimonials, expressive imagery, and warm but professional language to support that sense of safety. When clients feel understood, they are far more likely to make contact and begin their therapeutic journey.
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Integrating Your Website With Social Media and Online Platforms
We also support counsellors who want to integrate social media into their online presence. Whether you occasionally share insights on Facebook or use other platforms to reach your community, your website remains the grounding hub of your online identity. This is where your narrative, values, and therapeutic philosophy come together in a single coherent space.